Quality Produce: HUF – Holiday 2011 Lookbook/Collection
HUF takes it out of LA for their Holiday Collection look book. Way out. The photos were shot in Capodocia, Turkey by Brian Kelley and features Brad Cromer, and Dan Plunkett amid hot air balloons, spooky caves, and sweeping mountain ranges. The ethereal backdrop of Turkey gives the collection of photographs a haunted melancholy and makes the clothing pop off the page. HUF is pretty traditional and classic when it comes to their gear so setting their up their look book in such a distinct location gives the clothes a depth of character and portrays the emotion behind the brand.
by Lennon Bergland